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Leonard’s Bakery storefront and neon sign on Kapahulu Avenue

Shave Ice & Sweets · Waikiki

Leonard’s Bakery

The Kapahulu bakery that made the malasada an Oʻahu staple. Leonard Rego, a grandson of Portuguese plantation workers from the Azores, opened it in 1952, and his mother suggested making malasadas for Shrove Tuesday, a Portuguese tradition.

Why we love it

A hot, sugar-rolled malasada straight from the fryer is one of the best things you can eat for very little money in Honolulu.

What to expect

The bakery sits on Kapahulu Avenue, a few minutes’ drive from Waikīkī and close to the Diamond Head side of town. You order at the counter from a case of malasadas, malasada puffs and pao doce, the Portuguese sweet bread. Malasadas are best eaten hot, rolled in sugar, within minutes of leaving the fryer. A featured flavor rotates, lately lilikoʻi. Lines can stretch out the door on weekend mornings but move fast. There’s little seating, so eat them warm by the car or take a box to the beach. A half dozen disappears quickly.

Know before you go

Order
Get an original sugar malasada hot, plus a malasada puff. The current featured flavor is posted on the bakery’s site.
Hours
Open daily 5:30 a.m. to 7 p.m., so an early stop before a Diamond Head hike works.
Phone
(808) 737-5591 for large orders.
Also try
Pao doce, the Portuguese sweet bread, and pao doce pups.
Trucks
Leonard’s also runs Malasadamobile trucks elsewhere on Oʻahu, but the Kapahulu bakery is the original.
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Photo: Arnold Gatilao via Wikimedia Commons · CC BY 2.0